Companies have been investing in promotional ceramic mugs for decades and they have become one of the best selling products. Simple, practical and durable, mugs can feature your brand logo, message and contact details and be exposed to a large audience base. If you’re looking to produce your own range, here are the top three types of ceramic mugs.
Cambridge Mugs
The Cambridge ceramic mug is the most frequently seen mug at trade shows, exhibitions and conferences. At these events, you can give away free mugs to interested customers and use it as a chance to talk them about business matters. Cambridge mugs have a corporate appearance and large print area so your brand can get maximum exposure, which is ideal for ensuring that new customers remember your company name and potentially buy your products and services.
Marrow Mugs
If you want to impress clients with a stylish, stunning type of ceramic mug, then marrow mugs are excellent for making a positive impact. They can be pantone matched with your brand colours and are finished with a glossy effect to really stand out from other average mugs. Promotional marrow mugs are also quite large, so you should take advantage of the size and think about perhaps placing a few sweets or treats inside the mug to give as gifts to long term clients or even your employees. The gesture is sure to build a positive relationship and act as an incentive for clients to continue to buy your products.
Photo Mugs
Photo ceramic mugs go one step further when it comes to branding, as you have the option to print full colour images onto the mug. They provide the clearest message to your customers and if you buy in bulk, they will be seen by a huge audience base. No other marketing method offers this kind of exposure at a reasonable price. Quality should not be overlooked and they would make great business gifts for friends and family, who will appreciate the thought.
Ceramic mugs will continue to be popular for marketing campaigns and branding exercises, since they are used by almost everyone. The way to grab attention is creating a unique design with your business details included, therefore customers can remember your brand and easily contact you. The next time someone’s sips on their cup of tea or coffee, it could be your brand they are seeing so consider creating promotional ceramic mugs today and see how it can enhance your business. |
