How Promotional Mugs Can Help Market Your Business
These days there are a number of ways to market your business and one of the most effective ways to do this is through promotional mugs. They are ideal products for keeping your brand logo or message at the forefront of customers and clients.
How many times a day do you drink tea or coffee? For most people, the average is 2-3 times per day and with this is mind, it is no surprise that so many companies have invested in their own customised mugs to get them seen and talked about. Anyone would be happy to receive a free mug, say at a promotional event or client meeting. They are useful and practical for all types of people, and if they are used frequently in the home or office, they are also exposed more frequently.
If you’re a small to medium sized company starting out business, chances are that you have a small marketing budget and cannot afford for TV or radio advertising. Therefore you should consider investing in promotional mugs as an alternative way of increasing exposure and awareness of your business. With small inputs of time, energy and money, your business can make great leaps and strides in becoming a brand that people recognise.
You don’t have to stick to printing a dull and wordy mission statement on a promotional mug when you can be creative with quirky images to brighten up someone’s morning coffee break. The possibilities are entirely up to you, however the most important aspect is to ensure your logo or message is clearly visible. You can even include your address and contact information, such as an email address, website or phone number on the printed mugs so that customers, and in particular potential customers, can easily find and contact you, with the information already there.
There is a mug to fit any budget and you wouldn’t have to worry about wasting money to print on mugs because the benefits are truly rewarding. The most popular types of printed mugs are ceramic mugs, which are of great value and long lasting. Generally, when you order from a good wholesale supplier then they offer excellent value for money if you order in bulk.
Next time you have a sales meeting with a client, you can provide them with a free mug as a gift or incentive in order to increase sales opportunities. Anyone would be happy to receive one, whether they use it for beverages, storing pens and pencils or simply keeping it as a collector’s item. They are perfect for improving business relationships and make great rewards, even for your employees if they have recently done a good job.
Promotional mugs will remain a popular choice for many companies to use for marketing their business. Without a doubt, they are one of the most useful items which everyone needs and will keep because of their everyday practicalities, particularly for drinking tea and coffee. Why not invest in your own range of printed and promotional mugs and watch your business grow?